To make up for the fact that there is no story to this world and players are free to do what they please, certain measures must be taken to ensure that players are both entertained and motivated. The primary motivator in this virtual world is the ranking system. A player can only go so far and do so much in this world without competing in matches and tournaments. The world is divided into realms, regions, and districts and some areas require the player to be a certain rank to enter. Likewise, some stores won't sell to lower ranked players. Also, the higher one raises their rank, the better the homes, furnishings, and outfits that will become available; grand champions are allowed to live in exclusive gated communities with unique amenities.
A player's rank is determined by their position on the leaderboards. Users can participate in matches, tournaments, invitationals, and quests. Each of these activities will have several leaderboards associated to them. For example, there are leaderboards for furthest distance traveled, most wins, rarest collection (based on a point system), and so on. The average of a player's leaderboard standings determines his/her rank.
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